A local Willoughby business has headed the development of the Willoughby iPhone app, which officially launched on October 10.
Experience Willoughby, owned and maintained by Stefanie Toth, editor of Downtown Today (DTWilloughby.com), gives visitors and residents a guide to events, organizations and businesses.
“There are so many things to do in this city. You can live, work, eat, shop, visit and more. The Experience Willoughby app is the culmination of all of these,” said Toth, who recently celebrated one year of operating her website DTWilloughby.com. “I wanted to find new ways to promote Willoughby. It’s about branding the city and making an interactive experience for business owners, visitors, residents and basically anyone who is interested.”
Any iPhone, iPad or Touch owner can download this app for free and have a directory of Willoughby businesses, maps, phone numbers and websites. Businesses that have paid a small fee have the ability to edit information, events and special offers as often as they want providing their customers real-time information.
The app is sponsored by the Historic Downtown Willoughby Merchants Association and was developed by EXP.
“I’m thankful for the abounding support I’ve had from the businesses and the city of Willoughby,” Toth said. “None of this could have happened without their guidance and approval.”
Toth will be updating the app with business descriptions in the coming weeks and hopes to create an Android version of the app if this one is successful.
EXP, a local internet marketing firm, develops iPhone Apps to promote Cleveland neighborhood businesses allowing real-time updates of special offers, events or dinner specials. The first neighborhood to use the app was Tremont, and other apps exist for Lakewood, Kamms Corner and Legacy Village. This is the first such app developed by EXP in Lake County.